order up!

While a large portion of dispensary culture is trying to feel slick and new, Bud & Rita’s wanted to lean into their retro roots that put their hospitality at the forefront, and we created a campaign that honored their extremely fun, comforting, and quirky personality.

Role: Director, Creative Director, Art Director

Agency: SomeOddPilot

Client: Bud and Ritas

  • Creative Director: Freddy Eschrich, Kara Hamilton

    Director: Kara Hamilton

    Producer: Katey Meyer Evans

    Account Director: Ellen Evangelides

    Editor / Sound Design: Ellie Hall

    Integrated Producer: Abigail Lipp

    Copywriter: Landon Groves, Maddie Hester

    Strategist: Patrick Collins

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    Vid Production:

    DP: Kevin Veselka

    AC: David W Keyser

    2nd AC: Max Vanderwef

    Gaffer: Chris O’Malley

    Grip: Caitlyn Spiritus

    Prop Stylist: Brynne Wassel

    Colorist: Ben Cerauli

    Talent: Luci McKenzie-Parmelee, Cade Crandall, David Nham, Kelsey Siegel, Emilie Murray

anthem video

A dispensary with all the cozy comforts of a classic ‘50s diner. We custom made menus, license plates and more.


behind the scenes

Shot at their Niles, IL location, with creepy group waves, peeling out cars, place settings, and tooth gems.