as seen on Tito’s

As summer came to a close and football season grew near, Tito’s Vodka wanted to kick off the conversation with an unsuspecting gameday drink: The Bloody Mary.

Styled to feel like a ‘90s infomercial, we created a cheeky spot complete with kitschy retro set design, a custom composed nostalgic track, over-the-top sound effects, and a silky smooth voiceover to seal the deal.

Role: Director, Creative Director

Agency: Slightly Happy

Client: Tito’s Vodka

  • Director: Kara Hamilton

    Creative Director: Kara Hamilton

    Composer/Musician: Johnny Palumbo

    Editor / Sound Design: Aliya Haq

    Director of Photography: Ryan Van Ert

    Stylist: Molly Kom

    Art Dept: Josh Zeuske

    Grip: Josh Levy

    Key Grip: Dave Pawela

    AC: Aaron Fulnecky

    Set PA: Rebecca McReynolds

    Hand Model: Shanna Sokolowske

    Writer: Landon Groves

    Producer: Elina Marchenko

    Account: Dani Roosevelt

bloody mary video

Inspired by vintage infomercials “ch-ch-ch-chia!”, we utilized rotating pedestals, rotary phones, and gave brand design elements a retro flair.

behind the scenes

Fun times with a backup “dad-cam” camcorder, and some failed attempts playing garnish darts.